How does this all work?
Figuring out what to post on LinkedIn is overwhelming. Like you, we started from scratch. After months of testing, tweaking and success, we’ve put together a system that works. In other words, we've made the beginner mistakes for you.
All you have to do is follow along and learn.
What to expect:
- For the next 30 days, we'll send you a daily email
- Each email will contain a short intro of that day's lesson
- Also, each email will have a link back to this site with more tips
What you'll learn:
- Why you should create content
- How to create valuable content
- Tips for using content effectively
What each day contains:
- A short explainer video
- Plenty of content tips and tricks
- Action steps to help you get started
With our motivation, and your dedication, you’ll master LinkedIn in 30 days. Thousands have joined the #30DS family and we're looking forward to having you along! Our family is friendly and ready to answer questions. Just ask!
Finally, join the Facebook group for support and bonus tips.
Eli, Ben & Josh
A huge part of this system is the family you'll meet. We all post under the same hashtag so we can find each other and meet new people. Plus, it'll help you keep track of which day you're up to. When you write each post, put the #30DS tag at the bottom.
Common examples are:
[Day 1 of #30DS]
Day 2 / #30DS
However you choose to write it, just make sure to include #30DS so others can find you.
> Views and Engagement
Your posts might not get any engagement. That's okay! We all start somewhere. Don't focus on view counts or engagement numbers. Just focus on writing well. We'll talk about engagement later on in the program.
> Don't Use Images & Links
Unlike other platforms, sharing links or images greatly lowers the reach of a post. We'll talk about this in one of the days. For now, stick with text-only posts.
Remember to balance out the text within the post. Keep in mind many LinkedIn users are on their mobile devices. Keep your paragraphs short. We'll address this later in the program.
> Sharing Posts
Using the "Share" function on LinkedIn is great! Just remember that posting original content is the goal of this program. Also, shares get far fewer views and engagement than standard posts.
> Articles vs. Posts
Writing articles on LinkedIn has its time and place. However, the primary focus of this program is geared toward posts. Stick to writing posts for the next 30 days.
> What if I miss a day? / Do I have to start over? / When do I start?
The purpose of the program is to get you posting consistently over a 30-day period. Just because you miss one day doesn't mean you aren't consistent. If you miss a day, keep going! You can still learn from the content we provide even if you're unable to post. If you can't post on weekends, don't let it stress you out. It's okay to work around your personal schedule.
Start whenever you'd like but keep in mind the system/emails are designed for you to begin the day after you sign up. If you need to wait, that's okay. You can also just follow along and learn if you like. However, the best thing you can do to kick-start yourself is to get started right away! Don't let thoughts of doubt creep into your mind.
> Do I have to write exactly what you suggest?
You do not have to follow our writing prompts exactly. What's important is you are publishing valuable content consistently. If you have different ideas for what to write that day, go for it!
> Can I copy/paste your post examples?
We don't condone copy and paste in this program. This is about publishing original content and learning how to write on LinkedIn. Please don't copy and paste our posts. It makes us sad 🙁
> What if I have a different question?
Just let us know! Contact us here.